Launched in March 2008, MiNDFOOD is innovative in that you can choose how and when you want to access the content, either through the pages of the magazine or daily interaction with MiNDFOOD online. We’ve done the work for you.
Michael was the creator and founder of Notebook: magazine. Notebook: went on to win MPA Australian Launch Magazine of the Year 2005, Marketing Campaign of the Year, MPA Editor of the Year, and Special Execution. Notebook: has successfully launched in Australia and Italy.
Michael also launched the successful magazine Delicious, winning MPA Australian Magazine of the Year and Launch of the Year 2003, and Best Epicurean Magazine in America 2004. Delicious has also successfully launched in the UK and Holland and is currently being trialled in the Asian marketplace.
MiNDFOOD magazine boasts a total circulation in New Zealand of 36,800 copies, making MiNDFOOD the fastest-growing magazine in the country, according to the NZ Audit Bureau of Circulation.
In addition, mindfood.com attracts more than 280,000 visits each month, receives more than 450,000 page impressions and delivers more than 295,000 email newsletters every week. Find out more. In October 2012 MiNDFOOD launched a digital app which includes everything you love about the magazine, with great new digital features, videos, podcasts and more. The APP has received 100,000 downloads to date and was awarded Best New Apps of 2012 and 2013 by Apple.